What is blogging? Definition | Meaning of blogging

 

What is blogging? Definition | Meaning of blogging

Personal Blog Definition

A blog (version of “weblog”) It is a platform where a writer or a group of writers share their views and ideas thoughts on an individual subject.

 

Blogging is a collection of skills where any one may be write down their ideas and many more through blog. This entails equipping a web page with tools to make the process of writing, posting, linking, and sharing content easier on the internet.

Why is it called a blog?

In 1997, Jorn Barger, blogger for Robot Wisdom, coined the term "weblog", which was meant to describe his process for "logging the web" as he surfed the internet. The term "weblog"  by programmer Peter Merholz.

 

Who is a blogger? Definition

All are bloggers who have skill of writing in there field and knowledge there are so many topics to express like computer, digital marketing , games, music many more.  

A blogger is someone who runs and controls a blog. He or she shares his or her opinion and knowledge on different topics for a target audience.

So who are bloggers? Bloggers are individuals who love sharing parts of their lives with you. They post on various topics from arts, home designs, computer, and finance articles.

What is difference between blogs & websites?

 Blogs need frequent updates an education blog sharing different types of course or a company writing about their education industry news.

Blogs also promote reader engagement. Readers have a chance to comment and voice their different concerns and thoughts to the community. Blog owners update their site with new blog posts on a regular basis.

A blog is typically a section of your business's website -- but, unlike the rest of your website, you need to update the blog section frequently by adding new posts. Additionally, your blog is a tool that allows you to engage more with an audience, either by analyzing how many readers share your blog posts on social, or by allowing readers to comment on your individual posts. In this way, a blog is more like a two-way conversation than the rest of your website. However, a blog can also be an entire website.

What is the difference between a wiki and blog?

A wiki is a collaborative space where anyone who visits the site can edit, share, or publish content -- Wikipedia is one of the most popular examples of this. On the other hand, there is typically only one person, or a team of people, with admin permissions to edit, share, or publish to a blog. Website visitors who come across the blog can potentially leave comments at the bottom of the blog post, but they cannot publish to the site or edit the posted material.

What is the purpose of a blog?

 There are many reasons to start a blog for personal use and only a handful of strong ones for business blogging. Blogging for business, projects, or anything else that might bring you money has a very straightforward purpose – to rank your website higher in Google .

As a business, you rely on consumers to keep buying your products and services. As a new business, you rely on blogging to help you get to potential consumers and grab their attention. Without blogging, your website would remain invisible, whereas running a blog makes you searchable and competitive.

So, the main purpose of a blog is to connect you to the relevant audience. Another one is to boost your traffic and send quality leads to your website.

Why is blogging so popular?

Blogs allow you to talk about any topic you are interested in and express your opinion there is no bound to express your thoughts. Bloggers writing on every activity.

A blogger running your own blog, you need to focus on the topics that you are passionate about, and through that focus strive to become one of the best blogs on the web.

Are bloggers getting money?

 Bloggers do earn money, but this is not a get-rich-quick kind of profession. Before you can start monetizing your blog, you need to build both your Google SERPs ranking and your niche influence. Those tasks take a lot of time and quality content and also a grip on writing.

How to make money by blogging

These are 14 steps to follow to make money blogging.

 

1. Digital products selling such as eBooks and tutorials.
2. Memberships Selling for access to exclusive content or advice.
3. Blog using as a content marketing tool for your business.
4. Ads.
5. Affiliate marketing.
6. Physical or digital product offerings.
7. Subscriptions.
8. Coaching.
9. Launching your own course
10. Setup your own self-hosted blog
11. Publishing great content
12. Organic traffic to your website
13. Make community around your brand
14. Making money by selling ads

Why a blog used for

ü Company rank on search engines.

ü Information share about a given topic and become an expert in an industry.

ü Attract visitors to your site, and turn those visitors into leads.

ü Online community and engage with an audience.

 

HHow to success your blog?

ü  Search target audience.

ü Brainstorm content ideas frequently based on your market segment.

ü Research and review a content management system (CMS).

ü  Make a blog strategy and editorial calendar.

ü Best article structure.

üExpert in marketing and promoting your blog.

ü Knowledge about SEO.

ü  Provide variety of blog post styles.

ü Update old content.

ü Providea competitive analysis.

 

Want to start your own blog?

Creating your own personal blog takes a few steps. First, you need to decide on a name for your blog, also called a domain name. Then, you need to choose the best blogging platform for your needs. We recommend going with a self-hosted platform. There are a few choices when it comes to self-hosted platforms, but the most popular is WordPress.org.

The next step is to choose a Web hosting service. For new bloggers, we strongly recommend Hostinger.

Top 15 ways to make money from blogging in India.

How to make money from blogging in India?

1. Provide your services

If your blog has some useful and informative content, it can be easy to target web traffic to it. You may provide paid services to your online visitors

2. Ad Networks

There are various popular ad networks from where you can also generate earnings. Some of these are as follows:

    1. Google Adsense

    2. Naework Ads

    3. Apple Advertising

    4. Yahoo Network

Out of these, Google AdSense happens to be the most popular one. In case a blogger has an approved Adsense account, they would simply have to copy a code on their site’s backend to start displaying the ads. As a blogger, you earn money every time the visitors click or see their ads. The monetizing strategy is suitable for informative blogs with high traffic, considering Google AdSense only deposits the amount into your accounts once you have crossed the $100 mark.

3. Sell products

This is another popular way to make money from blogging in India. In case there is an existing audience from social media following or an email list, you may contemplate designing and selling your info products. A course or an ebook is an example of an info product. If there is a proper system in place, it is not a tough job to get the right people and pitch your products at the correct time.

4. Affiliate Marketing

Affiliate advertisements can be one of the finest ways for making money through blogging. A single sale can fetch you more money as compared to a click on an ad. Affiliate marketing is something many bloggers are into these days. If you are looking for a list of affiliate marketing programs in India to monetize your blog, we have an exhaustive list that you should definitely check out.

A great advantage of being engaged in Affiliate marketing is that the technique can be used on any blogging platform like LinkedIn, Medium, Squarespace, or Wix. You have to simply share the unique affiliate link of your recommended product. Every time a person buys a product, you can earn a large commission on the selling price. 

5. Sponsored Posts/Products

If your blog has some authority and has also started getting web traffic, offers may come up for writing sponsored blog posts or reviewing products for money. There are many situations when the person who pays you for the sponsored articles or posts may need backlinks to their clients’ or their sites. Such backlinks can assist them in getting better ranks in search engine results.

Sponsored posts are usually priced based on the organic traffic and authority of the website. 

6. Native advertising

Native advertising uses paid advertisements, which match the function, feel, and appearance of the media format where they appear. You will often come across these ads in social media feeds. They do not look like advertisements contrary to banner ads or display ads. Native advertisement is another popular technique to earn money from blogging. In native advertising, a blogger blends a marketing message for their advertiser in such a manner that it appears editorial instead of an ad.

You can consider these 

ü Mgid

ü Taboola

ü AdSense

7. Upsell to the existing customers

You will agree that it is simpler to sell those people who already rely upon you and are your existing customers. In case you have any info product such as a video course or an Ebook, you may create other products. Your existing clients will find these relevant and useful. Offering personal coaching is another good upsell. It could be group or one-on-one coaching.

8. Launch online courses

You may have certain questions in your mind. These may include the following:

·       Can a video course with duration of 1-2 hours be created?

·       Is it possible to add the downloadable, checklist templates?

·       Can your textbook be converted into a video format?

If the answers to all these questions are affirmative, it is an apt method for you. Today, technological advancements have made it easier to launch an online course. Simply integrate a learning management system onto your website and start selling your courses.

9. Use affiliate/products

All visitors of your blog will not necessarily buy the affiliate product being promoted or the info product being sold by you. A sure-shot way of reaching out to them is to capture their emails. You can also re-target these visitors on social media networks such as Facebook with offers. For instance, you are selling an eBook and a visitor does not purchase it. You can retarget him/her with a relevant advertisement on Facebook.

10. Direct Advertisements

Direct advertisements are another excellent way to earn money from your blogs. For instance, if you have an established blog, you can directly connect with brands to place their ads on your site. Alternatively, you may enter into a partnership with agencies for doing the same.

11. online and offline workshops

In case you enjoy a good number of followers for your blog, they consider you as an expert in your niche. For instance, you may organize paid workshops, as well as, use your blog for getting registrations.

12. Use social media networks to make money

The sky is the limit as far as your earning potential through social media networks such as Twitter, Facebook, and Instagram are concerned. For instance, people with a big follower base can collaborate with beauty, fashion, and lifestyle brands on their Instagram page.

13. Start a paid community/newsletter

Do you have a large number of returning visitors on your website? If yes, you may begin a paid forum or email newsletter. You may also charge a monthly fee, a yearly fee, or a one-time fee from these people. There can be 2 different ways paid newsletters can be used for making big money:

i) Ask for an onboarding fee to discourage freeloaders- While being a freeloader is not wrong, you would want to have people who show seriousness in what you have to offer. So, it is better to ask for a fee to start with.

ii) You may charge a regular fee (yearly/monthly)- You may wish to share some exclusive content with those people whose names appear on your list. You cannot and should not share a rehashed form of your clips or blog posts. Also, consistency in sending this newsletter plays an important role.

14. Video blogging on YouTube

It is another increasing type of blogging where the video bloggers speak about and show their daily life, as well as, create a community. Vlogs are very common and popular on YouTube and popular video bloggers can earn a lot of money. 

Popular topics for video blogging 

Travel 

Fashion

Lifestyle

Entertainment

Motivation

ü 15. Organize campaigns for many brands

The tactic is ideal for any established kind of blog with a large audience base. The blogger could assist brands in reaching their target audience by organizing campaigns for them. The objective can be achieved by paid Ads, running webinars, making videos, and doing brand collaborations.

 

What is a blog post?

A blog post is an individual web page on your website that dives into a particular sub-topic of your blog.

Blog posts allow you to rank on search engines for a variety of keywords. your blog post could enable your business to rank on Google . When someone searches comes across your blog post, they have access to the rest of your company's website. They might click "Products" after they read your post.

Why is a blog used?

Entries are commonly displayed in reverse-chronological order. Blogs can be used to facilitate group working, a number of commentators argue that blogs encourage reflective learning they can be used as a diary to keep a record of achievement and of interesting material

What is a blog for students?

A blog is an online space where you can store your thoughts and ideas as you learn and develop in life and in study. Some student blogs are academically driven, while others explore more personal themes.

Conclusion

We hope that you’ve learned some helpful information about the What is blogging? Definition | Meaning of blogging.